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ABOUT US

Thrifty is a value-oriented car rental company that has an important presence both in the airport and local car rental markets, a marked difference from many of its major competitors who focus particularly on the airport market. In the United States, approximately 80% of its business is focused on the airport market and 20% in the local market.

In the past, Thrifty employed a franchise strategy to become a major global brand. However, the company shifted to operating some major United States markets corporately in 2002. Today, 46% of its retail outlets in North America are franchised, owned by independent businesses that are licensed to use our trade names, systems and technologies. Nearly all locations outside North America are franchise owned. Each franchised location is required to maintain strict standards in facilities and service. From its corporate headquarters, Thrifty centralizes all travel agent commission payments and operates from its headquarters travel agent and consumer inquiry departments, each with toll free numbers, 1-800-TA-BUCKS and 1-800-334-1705 respectively.